A persona scoring rule can be:
By defining a rule, you specify:
NOTE: The object of the persona rule is case-insensitive.
Visitors matching one or more of these rules accumulate scores towards the respective persona.
For more information about how editing rules affect Persona scorings calculations, see Retroactive scoring calculation rules.
If you do not specify a threshold, the system sets the threshold at 1.
When defining the rules, you can choose from multiple conditions. For more information, see Define condition dialog.
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