Progress Sitefinity Digital Experience Cloud uses SubjectMapping to associate all information transferred from a specific data source with the relevant contacts. When using this mapping, Progress Sitefinity Digital Experience Cloud relates the interactions and the metadata to the proper contacts, regardless of the source system, from which they were extracted. Mapping data needs to contain:
NOTE: In the diagram above, you can substitute Salesforce with any other third-party system, such as Microsoft Dynamics CRM or Eloqua, for example.
For more information, see Connect to Digital Experience Cloud.
The SubjectMapping data originates from the logic in your application(s). The tracked application first detects when a contact has more than one subject and then makes the appropriate request to Digital Experience Cloud. The request contains two subject values that belong to a single contact. In addition, the request contains the names of the respective data sources. After the request is sent, Digital Experience Cloud maps the two subjects in a cluster, that is, groups them.
Once subjects are mapped, Digital Experience Cloud treats all interactions that belong to a single cluster as a single contact and analyzes them accordingly. For more information, see For developers: Sentences.
NOTE: Digital Experience Cloud maps subjects in the scope of a single data center.
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