To get started, login and create a data center in which contact data is stored. Progress Sitefinity Digital Experience Cloud processes and calculates the data to create reports based on the information you are interested in tracking. For example, you may want to track when a contact becomes a qualified lead, or which digital assets drive a higher number of specific conversions. To segment your contacts and deliver personalized content for each segment, you can utilize the persona scoring models or optimize the digital experience by identifying top attributing touchpoints and defining campaigns.
For more details, see Getting started with Progress Sitefinity Digital Experience Cloud.
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